Engineers, scientists, monks, economists or pastors looked at this world differently. In other words, they have different perspectives by which objects and events are seen as.

To be a wise and successfully investor, you need to look at the place we live in through an investment paradigm.

When a hard core engineer walks into a Starbucks café, different images and sets of questions run in his head from an investor.

Looking at the coffee maker, questions that ran through the engineer’ head are what are the raw materials that are used for its constructions? Metal and plastics, specifically what type of metals and plastics. Metals can comprised of steel, bronze, iron with different percentage and constituents of other components like carbon. Then Plastics got thermoplastics, thermosets etc. There are even further more categories from the two major types of plastics.

How are they being converted from metals and plastics to the finished products of the elegant coffee maker that you see in a typical Starbucks café?

Images and videos of metal and polymers melted before being molded into the complex shape of coffee makers. All the different components being assembled together in an economical way in a factory using machines are imagined in his head.

In contrast, what a master investor views is totally different from that of engineers, doctors, lawyers, toilet cleaners, machine operators etc.

Chances are they are more interested in the companies that provide the raw materials, metals and plastics, companies that manufacture coffee makers from metals and plastics. Businesses involved in the transportation of raw materials and finished products from factories to retail stores to customers.

Other than that, things like how pricing of a cup of mocha is determined? What’s the age group visiting the café often? How do these cafes, factories and retail stores survive and make profit?

If throughout the decades only some firms for each industry and sector survives and prosper, which ones are they and why?

You get it!

The investment perspective.